Inflation is driving up labor, materials, and fixed costs for small and medium-sized businesses (SMBs), putting pressure on profits and making planning difficult. Unlike larger firms, SMBs often lack the resources to absorb rising costs, leaving them vulnerable to shrinking margins and tighter cash flow. To stay competitive, they must adopt smart strategies—like automation, strategic pricing, and tech-enabled financial tools—to control costs, retain customers, and uncover new revenue streams.
Business Acquisition vs Startup: Which Path to Choose?
Inflation is squeezing small and medium-sized businesses (SMBs) hard. Rising costs for labor, materials, and overhead are making it tough for SMBs to stay profitable. Unlike larger companies, SMBs often lack the resources to absorb these increases, forcing them to make tough decisions.
Here’s how inflation impacts SMBs:
Labor Costs: Higher wages and benefits to attract and retain employees.
Material Costs: Increased prices for raw materials, shipping, and storage.
Fixed Costs: Rising rents, utilities, and loan interest rates.
Planning Difficulties: Unpredictable costs make budgeting and forecasting harder.
Size Disadvantage: SMBs can’t negotiate bulk discounts or absorb costs like big firms.
What can SMBs do?
Cut costs by automating tasks, negotiating with suppliers, and improving efficiency.
Adjust prices strategically with tiered pricing, bundles, or premium add-ons.
Explore new revenue streams like subscriptions or digital products.
Retain customers with loyalty programs and payment flexibility.
Use technology and financing options to manage cash flow and streamline operations.
Inflation is tough, but with smart strategies, SMBs can adapt and thrive.
How to manage inflation as a small business owner
Major SMB Cost Areas Hit by Inflation
Inflation is putting pressure on small and medium-sized businesses (SMBs) in three key areas: employee costs, materials, and fixed expenses.
Employee Costs: Wage Increases and Retention Challenges
As inflation rises, employees push for higher wages, creating challenges for SMBs trying to stay competitive. Here's how this impacts them:
Higher starting wages: Small businesses are increasing pay to attract new hires.
Rising healthcare costs: Expanding benefits packages is becoming necessary to keep employees satisfied.
Competition with larger companies: Big players often offer better pay and benefits, making it harder for SMBs to retain their workforce.
On top of this, material costs are squeezing profit margins.
Materials: Supply Chain Costs and Pricing Pressures
Inflation is driving up the cost of raw materials and disrupting supply chains. For SMBs, this means:
More expensive materials: Essential items like steel and lumber now cost more, cutting into profits.
Higher shipping costs: Elevated container rates and delivery delays are adding to expenses.
Increased storage costs: Holding inventory is becoming pricier, further straining budgets.
And it doesn’t stop there - operating costs are also climbing.
Fixed Costs: Utilities, Rent, and Borrowing Rates
Everyday expenses are becoming harder to manage as inflation affects:
Utilities: Electricity and natural gas costs are rising, with some regions hit harder than others.
Commercial rent: Lease rates, especially in urban areas, continue to climb.
Loan and credit costs: Higher interest rates on loans, credit lines, and equipment financing are putting pressure on cash flow, making refinancing strategies more important than ever.
Main Problems SMBs Face with Inflation
Inflation brings three major challenges for small and medium-sized businesses (SMBs):
Lower Customer Spending Power
When inflation rises, customers feel the pinch, and SMBs notice:
Fewer transactions: People cut back on spending.
Postponed purchases: Non-essential items get pushed down the priority list.
Shift to cheaper options: Customers opt for lower-cost alternatives.
For instance, local retailers see customers moving from premium to basic products, while service-based businesses report longer gaps between visits. These shifts make it tougher for SMBs to plan ahead effectively.
Harder Business Planning
Inflation makes planning a headache by:
Throwing off cost predictions, making it hard to budget.
Making cash flow projections unreliable.
Adding complexity to deciding when to invest.
This uncertainty can disrupt pricing strategies and overall cost management.
Size Disadvantage vs. Large Companies
SMBs often find themselves at a disadvantage compared to bigger firms:
Area
Large Companies
SMBs
Bulk Purchasing
Get volume discounts
Limited buying power
Price Negotiations
Strong leverage with suppliers
Little bargaining power
Financial Resources
Access to low-cost funding
Costly, limited financing
Cost Absorption
Can temporarily absorb increases
Forced to pass costs to customers
On top of this, SMBs often face challenges with traditional financing. Lenders tighten risk assessments during inflation, making it harder for small business owners to secure funding for growth or adjustments.
sbb-itb-a3ef7c1
Ways SMBs Can Handle Inflation
Cut Costs and Streamline Operations
Here are some ways to reduce expenses and improve efficiency:
Automate repetitive tasks to save on labor costs.
Negotiate bulk discounts with suppliers.
Use energy-saving systems to lower utility expenses.
Review inventory processes to eliminate waste and improve stock management.
Adjust Pricing Strategically
Consider these pricing strategies to balance costs and customer satisfaction:
Pricing Strategy
How It Works
Customer Advantage
Tiered Pricing
Offer multiple pricing levels
Gives customers more options
Value Bundles
Package products or services
Offers better overall value
Service Add-ons
Add premium features
Provides an upgraded experience
Explore New Revenue Streams
Adding new income sources can help offset rising costs. Here are some ideas:
Enter related markets to attract new customers.
Launch new products or services.
Offer digital versions of your current offerings.
Develop recurring revenue models, like subscriptions.
Retain Customers During Price Adjustments
Keeping customers loyal is crucial when prices rise. Try these approaches:
Create loyalty programs with meaningful rewards.
Be transparent about why prices are changing.
Provide flexible payment options to ease the impact.
Pair these efforts with modern tools and tailored financing to strengthen customer relationships.
Leverage Technology and Financing Options
1. Technology Solutions
Use AI tools to simplify operations and lower costs. For instance, platforms like Clearly Acquired can automate NDA management and streamline deal processes.
2. Financing Options
Explore options like equipment loans, lines of credit, real estate loans, or refinancing to maintain cash flow.
3. Growth Resources
Seek expert advice through specialized services. Clearly Acquired offers verified deal opportunities, advisory support, and tools designed to help small businesses grow during tough economic times.
Conclusion: Managing Through Inflation
Inflation brings challenges for SMBs, but the right strategies can help ease the pressure. Rising costs require a careful balance between staying profitable and keeping customers happy. To tackle this, businesses need a clear plan that combines cost control with smart decision-making.
Here’s what effective inflation management looks like:
Cost Management and Operations: Rising expenses demand tighter operational efficiency. Investing in technology can help offset higher labor and operational costs.
Strategic Price Adjustments: Businesses can manage price changes by:
Being upfront about cost pressures
Rolling out adjustments gradually
Offering added value to justify price increases
Providing flexible payment plans for loyal customers
Technology and Funding Integration: Modern tools and financing options are becoming crucial. Platforms like Clearly Acquired offer resources to help SMBs grow and manage inflation challenges. These tools assist in:
Finding credible business opportunities
Simplifying operations with AI-powered solutions
Connecting to suitable funding sources
Managing deals more effectively
Balancing cost-cutting with smart investments in technology and operations is key. By focusing on customer value and leveraging modern tools, SMBs can build resilience and position themselves for future growth.
Inflation management isn’t just about getting through tough times - it’s a chance to refine your business model and stay competitive. Taking decisive steps while staying flexible can make all the difference.
Explore Clearly Acquired's tools to help streamline operations and navigate inflation with confidence.
Clearly Acquired offers tools and resources designed to help small and medium-sized businesses (SMBs) tackle inflation through funding, operational improvements, and expert guidance.
SMB Funding Options
Clearly Acquired connects SMBs with national and local lenders to secure the best financing options. These include:
Lines of Credit: Helps manage cash flow with flexible funding.
Equipment Financing: Provides capital to upgrade machinery.
Commercial Real Estate Loans: Supports property investments and refinancing.
Live Coaching Sessions: Assistance with cost management strategies.
"The education I get as part of the curriculum on their platform breaks things down in a more practical, easy-to-consume way, and I can easily refer back to it if needed." - Derrick Weidenaar
With $6.5 million in monthly business transactions [1], Clearly Acquired provides SMBs with actionable tools to navigate inflation while pursuing growth opportunities.
Acquire Quality. Fund Growth. Close with Confidence.
As a SaaS-enabled Business Acquisition Marketplace, Financing Platform, and Investment Management Firm, we are on a mission to simplify and accelerate the Small to Medium-Sized Business (SMB) lending and acquisition ecosystem.
We specialize in technology that supports price discovery, identity verification and financial qualification, and buy-side tools to help searchers source and manage deal flow, make offers, secure lending/financing solutions, and close with confidence.
Stay ahead in the dynamic landscape of business acquisitions by exploring our platform's latest blogs, offering insights, trends, and invaluable information to guide you towards informed and strategic decision-making.
Clearly Acquired offers an extensive marketplace equipped with tailored tools, expert guidance, and comprehensive analytics for successful business buying or selling endeavors.
Custom Dashboard
The custom dashboard offers real-time analytics, personalized vendor insights, and streamlined procurement processes for enhanced efficiency and informed decision-making.
Unique User Profile
The customized user profile enables users to create detailed and customizable profiles, fostering meaningful connections by showcasing expertise, interests, and professional achievements.
Curated Business Listings
Clearly Acquired showcases a comprehensive array of business listings, providing detailed information on diverse industries, services, and locations to facilitate informed partnerships and collaborations.
Create Your Listing
Effortlessly create a compelling business listing on our platform, maximizing your exposure to potential buyers and streamlining the selling process.
In-Platform Messaging
With real-time messaging capabilities, you can engage in direct conversations, share insights, and negotiate terms effortlessly.
Connections
Get connected with various people on the platform: business owners, business buyers brokers, consultants, and advisors, and view their profile.
News
Discover the latest developments in the world of business acquisitions with our news tab, offering comprehensive coverage of industry trends and notable transactions.
Get Verified with Plaid
Getting verified on your user profile page is crucial on our business acquisition platform as it enhances trust and credibility within the community.
...And More
This platform can be used in a wide variety of ways and there are new features we are launching regularly! Check back to see what's new and for what we have in store for 2024!